If you want to add a little spice to your travel plans, let me suggest a slightly off-kilter way to choose a destination. I call it “label travel.”
I first explored this technique years ago when I read the label on a bottle of olive oil. It said it was from Lucca, Italy. I thought it would be quite exciting to visit Lucca, located in central Italy on the Serchia River.
So I joined a tour group going to Italy and eventually wound up walking atop the ancient wall that surrounds Lucca and then entering the city through a tunnel and walking along its picturesque cobblestoned streets. I recall great pasta dishes, excellent espresso and Americano coffee, and lots of sunshine. A most enjoyable trip.





